From June 3 to July 31, 2016, Rolex The Rolex Experience, the world's only brand experience center on the Bund 27, will be presented at the 2016 Baselworld Watch and Jewelery Fair New Watch - Rolex Classic Oyster Watch and Cellini watch. This year launched the highly watched Rolex new Oyster Perpetual Cosmograph Daytona (Oyster Perpetual Cosmograph Daytona) watch blossoming in this exhibition, the latest design of the black ceramic Cerachrom outer ring perfect combination of Rolex The technology and the legendary chronograph classic aesthetics. The new Oyster Perpetual Pearlmaster 39 (Oyster Perpetual Pearlmaster 39) inlaid with the most rare diamond, Rolex demonstrated the full inlaid in the extraordinary skills. The new 41, Datejust 41, Lady-Datejust 28 and Yacht-Master 40 redefine the beauty of the classic with precious materials. The new Oyster Perpetual Air-King, Explorer, and the new Cellini series embody new aesthetic ideas on the dial, demonstrating Rolex's innovative capabilities, expertise and accomplishments . In line with the brand tradition, Rolex continues to pursue excellence in performance and cutting-edge craftsmanship, testing all existing Rolex watches for the latest standards, giving them a green seal symbolizing the "top observatory precision timepiece," continually creating in the field of watchmaking and technology innovation Great initiative.
In the nearly two-month exhibition, the public will have the opportunity to take a close look at these outstanding new style, experience Rolex blend of innovative technologies, outstanding achievements, elegant style and precision and reliability equal to one rich in watchmaking tradition. The "Rolex World" collection of brand history, sponsored themed exhibitions and classic watch display in one, the exhibition gathered Rolex classic heritage style, bringing the veritable annual new product appreciation and omni-directional brand experience for the public.
"2016 Basel World Watch and Jewelery Fair Rolex new product exhibition"
Exhibition time : June 3, 2016 to July 31, 2016, from 11:00 to 20:00
Venue : Rolex World, 27 / F, Zhongshan East First Road, Huangpu District, Shanghai Appointment and Inquiry: (021) 3330 0091
Website : http://
Oyster Perpetual motion - cosmic Di Tongna and CERACHROM ceramic outer ring
The new Oyster Perpetual Cosmograph Daytona 904L steel watch, featuring a black ceramic Cerachrom outer ring, developed and patented by Rolex, combines high technology with extraordinary aesthetics, This legendary chronograph of the remarkable tradition of salute. This black outer ring adhering to the 1965 version of the black resin glass word circle design, but also made of high-tech ceramics, extremely durable, bezel speedometer is legible and clear at a glance.
Oyster Perpetual - Air King
The new Oyster Perpetual Air Overlord (Oyster Perpetual Air-King) watch, extending the origin of the original watch aviation. The new Air King watch case diameter of 40 mm, 904L steel forging. Black dial rich personality, 3,6 and 9 o'clock position marked large Arabic numerals, minutes scale is conspicuous, so that navigation can be clearly read. Dial on the "Air-King" words, the fonts used in the fifties designed for the original models and watches.
Oyster Perpetual Motion - Diary 41 Gold and 3235 Movement
A new generation of classic Oyster Perpetual Datejust (Oyster Perpetual Datejust) watch with a 41 mm case, with a watch technology leading Rolex 3235 movement, this new self-winding mechanical movement at the pinnacle of watchmaking Made, with 14 patents, built-in new Chroner escapement system, power reserve of about 70 hours. The new diary-type 41 watch features Yellow Rolesor and Everose Rolesor models, plus a selection of dials.
Oyster Perpetual - Women log type 28 gold models
Oyster Perpetual Lady-Datejust, a new generation of Oyster Perpetual Lady-Datejust, offers a combination of 904L steel and 18ct yellow gold with a combination of 904L steel and 18ct eternal rose gold . The new watch case redesigned, the diameter increased to 28 mm. Watch is also equipped with a 2236-type mechanical movement, the movement installed Rolex patent Syloxi silicon gossamer.
Oyster Perpetual-PEARLMASTER 39 diamond models
Rolex introduced the new 18ct Eternal Rose Gold Oyster Pearl Pearl Watch 39 (Oyster Perpetual 39) watch, worthy of a jewel inlaid watch series gem. Watch the most inlaid diamonds inlaid, Rolex fully demonstrated the extraordinary skills inlaid gemstones. Pearlmaster 39's 39 mm case, perfect combination of Rolex's excellent precision watchmaking techniques and precious stones inlay process. This precious watch features not only the new generation 3235 with 14 patents, but also the Chroner escapement developed by Rolex.
Oyster Perpetual - Yacht Mingshi 40 eternal rose gold steel models
Rolex Introduces New Oyster Perpetual Yacht-Master 40, a classic sailing watch for the first time featuring 40mm chocolate dials with eternal rose gold steel (a combination of 904L steel and 18ct eternal rose gold) Appearance
Oyster Perpetual - Explorer type
New Oyster Perpetual Explorer (Oyster Perpetual Explorer) watch full-color display, to ensure that at a glance. The 3, 6 and 9 digits of this model are both coated with Chromalight luminescent material, which emits the same persistent blue light as the hour markers and hands. Pointer is more extended, so explicit when more clear.
Cellini - new dial and color
Rolex Introduces New Cellini Time, Cellini Date and Cellini Dual Time, Made in 18ct White Gold or Eternal Rose Gold, Case Size 39mm . The newly designed white lacquered dial with 12 slender hour markers are the main features of the new Chillini time-watch. Celini calendar with a blue dial and strap, while the Celini dual-mode is the addition of a brown dial and bracelet.
Rolex green seal - top observatory certification
All Rolex watches are now Rolex tested in 2015 laid the new standard test, certified as the top observatory of precision timepieces. The watch was assembled after the test to ensure that the watch worn on the wrist, in precision, power reserve, waterproof and automatic winding in all aspects, can play the top performance, to meet brand requirements. Rolex's top observatory precision timepieces, which have not been tested before being put into a watch case, have an average error of plus or minus two seconds per day, more than double the precision of a typical Observatory certified precision timepiece. Green seal is a symbol of the top observatory precision chronometer, with a global five-year warranty.
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